Privacy Policy

Last updated: April 14, 2026

1. Introduction

Welcome to SellerSpark.ai ("SellerSpark," "we," "us," or "our"), a product of Open Mind Marketing. We provide AI-powered tools to help online sellers grow their businesses on platforms including Etsy, Amazon, and Shopify.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website at sellerspark.ai and our associated services (collectively, the "Service").

By using SellerSpark, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide Directly

• Account information — name, email address, and password when you create an account
• Payment information — billing details processed securely through Stripe. We do not store full credit card numbers on our servers
• API keys — third-party API keys you connect (Etsy, Printify, Printful) stored encrypted in our database
• Content you create — product concepts, listing copy, images, and other content generated through our tools

2.2 Information Collected Automatically

• Usage data — pages visited, tools used, features accessed, and time spent on the platform
• Device information — browser type, operating system, IP address, and device identifiers
• Cookies and similar technologies — session cookies for authentication and preference cookies to remember your settings

2.3 Information from Third Parties

When you connect third-party accounts, we may receive:

• Etsy — shop name, listing data, sales analytics, and shop statistics (only with your explicit authorization via OAuth)
• Printify / Printful — shop details and product information necessary to publish designs

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and improve the SellerSpark platform and tools
• Process payments and manage your subscription
• Generate AI-powered content, product designs, and listings on your behalf
• Communicate with you about your account, updates, and support requests
• Send optional marketing emails (you may opt out at any time)
• Analyze usage patterns to improve our features and fix issues
• Comply with legal obligations and enforce our Terms of Service
• Protect against fraud, abuse, and security threats

We do not sell your personal information to third parties. We do not allow advertisers to target you based on your data within SellerSpark.

4. AI-Generated Content

SellerSpark uses artificial intelligence, including:

• Anthropic Claude API — to generate listing copy, product concepts, keywords, and tool outputs
• OpenAI GPT Image API — to generate product design images
• fal.ai — for additional image generation features

Your prompts and inputs may be processed by these third-party AI providers subject to their respective privacy policies. We do not use your content to train AI models without your explicit consent.

Generated images are temporarily stored to enable download and publishing features. You retain ownership of designs you create using our tools.

5. How We Share Your Information

We share your information only in the following circumstances:

5.1 Service Providers

We work with trusted third-party service providers:

5.2 Third-Party Platforms

When you connect accounts (Etsy, Printify, Printful), we share only the data necessary to perform the requested action on your behalf.

5.3 Legal Requirements

We may disclose your information if required by law, court order, or government authority, or to protect the rights and safety of SellerSpark, our users, or the public.

5.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you before your data becomes subject to a different privacy policy.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide the Service. Specifically:

• Account data — retained for the duration of your account plus 30 days after deletion
• Generated content — retained for 90 days after creation unless saved to your account
• Payment records — retained for 7 years as required by financial regulations
• Usage logs — retained for 12 months

You may request deletion of your account and associated data at any time by contacting us at privacy@sellerspark.ai.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

7.1 All Users

• Access — request a copy of the personal data we hold about you
• Correction — request correction of inaccurate or incomplete data
• Deletion — request deletion of your personal data ("right to be forgotten")
• Portability — request your data in a portable format
• Opt-out of marketing — unsubscribe from promotional emails at any time

7.2 California Residents (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

• Right to know what personal information is collected and how it is used
• Right to opt out of the "sale" of personal information (we do not sell personal information)
• Right to non-discrimination for exercising your privacy rights

To exercise these rights, contact us at privacy@sellerspark.ai.

7.3 European Residents (GDPR)

If you are located in the European Economic Area, you have rights under the General Data Protection Regulation including the right to lodge a complaint with your local data protection authority.

Our legal basis for processing your data is:

• Contract — processing necessary to provide the Service you signed up for
• Legitimate interests — improving our platform and preventing fraud
• Consent — for optional marketing communications

8. Data Security

We implement industry-standard security measures to protect your information:

• All data transmitted between your browser and our servers is encrypted using TLS/SSL
• API keys are encrypted at rest in our database
• Payment information is processed by Stripe and never stored on our servers
• Access to user data is restricted to authorized personnel only
• We conduct regular security reviews of our platform

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security and encourage you to use strong passwords and keep your credentials confidential.

9. Cookies

We use the following types of cookies:

• Essential cookies — required for authentication and core platform functionality
• Preference cookies — remember your settings and preferences
• Analytics cookies — help us understand how the platform is used (anonymized)

You can control cookies through your browser settings. Disabling essential cookies may affect platform functionality.

10. Children's Privacy

SellerSpark is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child, please contact us immediately at privacy@sellerspark.ai.

11. Third-Party Links

Our platform may contain links to third-party websites (Etsy, Printify, etc.). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

12. International Data Transfers

SellerSpark is operated from the United States. If you are located outside the United States, your information will be transferred to and processed in the United States. By using our Service, you consent to this transfer.

We ensure appropriate safeguards are in place when transferring data internationally, including standard contractual clauses where required.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by:

• Sending an email to your registered email address
• Displaying a prominent notice on our platform
• Updating the "Last updated" date at the top of this policy

Your continued use of SellerSpark after changes are posted constitutes your acceptance of the updated policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Open Mind Marketing / SellerSpark

• Privacy requests: privacy@sellerspark.ai
• General inquiries: hello@sellerspark.ai
• Founder: greg@sellerspark.ai
• Website: sellerspark.ai

For GDPR-related requests, please include "GDPR Request" in your subject line.

For CCPA-related requests, please include "CCPA Request" in your subject line.

We will respond to all requests within 30 days.

This Privacy Policy was last reviewed and updated on April 14, 2026.